Club Med, leader in premium all-inclusive holidays for 75 years, is proud to announce a vibrant new collaboration in East, South Asia and Pacific (ESAP) with Aperol, a fresh Aperitivo brand widely recognised for creating lively, joyful and convivial moments, much like Club Med.
This shared vision of delivering exceptional experiences has materialised in a special, limited-time pop-up at Club Med Phuket, available from March to August 2026, bringing the rich aperitif culture and signature Italian “joy of life” to the shores of the Andaman Sea, creating a seamless fusion of European aperitif culture and Phuket’s tropical island spirit.
As Club Med’s Lifestyle Partner for its sun-soaked “The Most Fun Under The Sun” campaign, guests are invited to step into a curated world where the vibrant energy of Aperol meets the carefree soul of Club Med.
Step into a world where golden afternoons, coastal elegance and effortless joie de vivre. The “Sun & Spritz” Pop-Up experience at Club Med Phuket is available from now, followed by a 6-month activation in the resort.
From Movement to Moment
Perfect for those travelling with friends and loved ones, the lifestyle experience is designed to seamlessly follow the natural rhythm of a day in paradise
After a morning of exhilarating trapeze, padel tennis, picking up Muay Thai or simply unwinding at the Spa, or learning how to mix the perfect Aperol Spritz, guests can transition into a more relaxed tempo in the evening easily, finding pockets of flair across the resort.
As the sun begins to dip, the resort transforms with a new signature sunset ritual, the “Sun & Spritz”, set against the signature orange social hub located at The Coconut Garden. This is not just a pop-up bar, but a celebration of a day lived full of discovery over golden hour, bringing guests together through perfectly poured Aperol Spritzes.
This lifestyle experience is the perfect physical manifestation of Club Med’s Premium All-Inclusive promise — where every detail is designed for joy.
Club Med Phuket
A, 3 Kata Road Karon S-D, Mueang Phuket District, Phuket 83100, Thailand
