The 2024 Olympics have captivated the world, showcasing incredible athleticism and inspiring stories from competitors. However, it’s not just the sports that have captured global attention. A surprising trend has emerged, lighting up social media and trending hashtags. It’s not a new record or a dramatic finish—it’s a muffin.

Yes, you read that right. The humble chocolate muffin has become an unexpected star of the Games, thanks in part to three-time Olympian Henrik Christiansen. The Norwegian swimmer, who is in Paris to compete in the men’s 800m and 1500m freestyle, has found himself equally enamored with these chocolate treats, flooding his TikTok profile with videos dedicated to them.

Christiansen’s muffin obsession began with a casual review of the Olympic Village dining hall offerings. In his now-viral TikTok, he rated the “choccy muff” an astounding 11 out of 10. The next day, he followed up with a close-up shot of the gooey muffin, perfectly paired with the romantic opening bars of Bobby Caldwell’s “What You Won’t Do For Love.” His love for the muffins quickly became a trend, with other athletes joining in to ‘compete’ for these decadent chocolate delights.

So, what’s so special about these muffins? They’re tall, bakery-style chocolate muffins with a gooey ganache center, a large crumb, and square chocolate chunks—a simple yet irresistible combination that has taken the internet by storm. The muffins have become so popular that TikTok users are already searching for “dupes” to recreate the magic at home.

While we might not have the original Olympic Chocolate Muffins here in Jakarta, there are plenty of spots that can satisfy your muffin cravings. Whether you’re inspired by Christiansen’s newfound passion or simply in the mood for a sweet treat, these Jakarta bakeries have got you covered.