This Ramadan, % Arabica Indonesia invites coffee lovers to embrace the holy month as a time for reflection, gratitude, and meaningful connections through the art of mindful coffee rituals. Recognizing Ramadan as more than just a period of fasting, the brand highlights how this sacred time offers a rare opportunity to slow down, cultivate mindfulness, and deepen self-discipline in a world often filled with noise and distractions.
“During Ramadan, moments of reflection and togetherness become even more meaningful. % Arabica is here to be a part of those moments, so you can still enjoy your favorite cup during this special time,” said Astrid Kusumadewi, General Manager of % Arabica Indonesia.
This year, % Arabica encourages individuals to transform their daily coffee rituals into moments of presence and connection. Whether it’s the comforting warmth of a Spanish Latte or the refreshing smoothness of an Iced Kyoto Latte, each sip is crafted to enhance awareness and appreciation. For those observing the fast, the brand has introduced a selection of decaf beans, offering the same rich flavors % Arabica is known for while being gentle on the stomach. These decaf options allow coffee enthusiasts to indulge without compromise, whether during suhoor or iftar.
To further elevate the Ramadan experience, % Arabica Indonesia has launched its exclusive Ramadan Hampers, designed to bring warmth and indulgence to every iftar gathering. Among the offerings is the % Arabica Kareem Bliss Hamper, which includes bottles of Spanish Latte and Kyoto Latte, paired with two butter croissants and a special greeting card. These hampers complement the brand’s beloved collection, which features specialty coffee beans, signature mugs, tumblers, and bottled lattes. Each hamper is more than just a gift—it’s an invitation to pause, reflect, and share in the joy of togetherness throughout the holy month.
Studies suggest that specialty coffee traditions can enhance mental well-being by promoting relaxation, focus, and community bonding—elements that align beautifully with the spirit of Ramadan. By integrating mindful coffee rituals into suhoor and iftar, % Arabica aims to create moments of calm and connection, fostering a deeper sense of gratitude and purpose.
This Ramadan, % Arabica Indonesia invites everyone to slow down, savor each cup, and celebrate the essence of mindfulness. Through its thoughtfully crafted beverages and exclusive hampers, the brand continues to be a part of meaningful moments, enriching the holy month with warmth, indulgence, and togetherness.
