Dough Darlings, a well-known artisanal donut brand from Indonesia, has officially opened its first international store in Msheireb Downtown Doha, Qatar. This expansion marks a decade of growth since the brand’s beginnings and highlights its journey from a small home kitchen to an overseas presence. The decision to establish a store in Doha was influenced by both market potential and personal connections. With a growing economy and increasing demand for high-quality artisanal goods, the city was seen as an ideal location for Dough Darlings’ first global venture.
Expansion has been a key part of Dough Darlings’ journey. Beginning as an online business in 2015, the brand opened its first physical store in Seminyak, Bali, a year later. Additional locations followed in Jimbaran, Jakarta, Canggu, and Ubud. A collaboration with Koultoura Coffee in 2023 allowed for wider distribution, though the brand continues to maintain direct control over its product consistency rather than pursuing franchising.
Dough Darlings has developed more than 150 donut flavors over the years, ranging from classic varieties to Indonesian-inspired creations. Two of its most recognizable offerings are the Klepon Donut, which brings the essence of traditional klepon into donut form, and the Mozzarella Doughnut, a unique blend of buttery glaze with melted cheese. The brand also accommodates different dietary preferences, providing non-dairy, gluten-free, and vegan options.
Beyond its products, Dough Darlings places great emphasis on team development, ensuring staff are trained to uphold the brand’s values and maintain quality. While the opening in Doha is a significant step, it is only the beginning of a broader vision to expand into other international markets. With its presence now established outside Indonesia, Dough Darlings continues to explore opportunities for further growth while staying true to its commitment to artisanal craftsmanship and quality ingredients.
Dough Darlings Doha
984, Doha, Qatar
