ARTOTEL Group has introduced a nationwide collaboration between its food and beverage platform ARTOTEL Dine and ice cream brand Magnum, marking a new step in the hospitality group’s effort to develop a unified culinary programme across its properties in Indonesia.
Titled “A Sweet Affair,” the campaign will launch in the first quarter of 2026 and will be implemented simultaneously across ARTOTEL hotels nationwide. The initiative introduces a standardized menu of desserts and cocktails designed to be served across participating properties, offering guests a consistent dining experience regardless of location.
ARTOTEL Dine functions as the food and beverage pillar of ARTOTEL Group, representing the hospitality brand’s lifestyle-driven approach to dining. With the Magnum collaboration, the group aims to extend its culinary platform beyond individual property concepts by introducing a campaign executed on a national scale.
Developing the programme required coordination across multiple hotel teams and outlets. The initiative reflects ARTOTEL Dine’s growing operational framework, combining centralized menu development with execution across its network of properties.
Dessert and Cocktail Menu
The collaboration introduces a series of Magnum-inspired desserts and cocktails created to balance indulgent flavours with playful presentation.
Dessert offerings include:
Almond Magnum Croissant, combining laminated pastry layers with Magnum-inspired elements
Mango Yogurt Magnum Shortcake, pairing sweetness with a lighter, tangy profile
Classic Magnum Corndog, an unconventional dessert interpretation designed to spark curiosity
Complementing the desserts is a small cocktail menu featuring:
Espresso Vanilla Magnum Tini
Mango Yogurt Bellini
What The Que, a cocktail created with a playful concept intended to invite conversation
Each item integrates Magnum as a core ingredient while reflecting ARTOTEL Dine’s relaxed and contemporary dining approach. The goal is to maintain consistency across outlets while allowing each property to incorporate the menu within its existing dining concept.
“This collaboration represents a proud moment for ARTOTEL Dine and for ARTOTEL Group as a whole,” said Rizdian Siregar, Director of Food and Beverage at ARTOTEL Group. “Executing a national campaign of this scale requires strong collaboration, trust, and shared vision. Partnering with Magnum allowed us to demonstrate what ARTOTEL Dine has grown into—a platform capable of delivering cohesive, high-quality dining experiences across the country.”
The “A Sweet Affair” menu will be available for a limited period across participating ARTOTEL properties, positioning dessert not only as a closing course but as a central part of the dining experience.
